Thursday, July 9

Business

Business

How to Give Prospects a Delightful B2B Sales Experience
Business, Free, How-to Tips, Marketing, Startup

How to Give Prospects a Delightful B2B Sales Experience

It's never been more difficult to be a B2B sales rep. You have to manage heightened expectations, battle against a multitude of competitors and make sure you have time to meet the needs of everyone in your pipeline. Regardless if you are a grizzled sales veteran with decades of experience or brand new to the profession, here are some simple steps to delight your prospects. (more…)
How to Use Webinars to Sell Your Online Course in 5 Simple Steps
Business, Entrepreneur, Free, Grow, Guide, How-to Tips, Marketing, Resources, Reviews, Startup

How to Use Webinars to Sell Your Online Course in 5 Simple Steps

The online learning industry is booming. According to a study by Research & Markets, the online education sector is set to grow from $187.877 billion in 2019 to $319.167 billion by 2025. While that’s a positive thing for the industry and course creators, it will inevitably make the space more competitive. (more…)
5 Sales Promotion Ideas to Leverage or Leave
Business, Free, Guide, How-to Tips, Startup

5 Sales Promotion Ideas to Leverage or Leave

Sales promotions aren’t always necessary to close business. In fact, salespeople shouldn’t get in the habit of regularly using promotions when mastering essential negotiation skills. For sales leaders, promotions either make the customer’s decision easier or motivate the salesperson to work a little harder. (more…)
How to Define, Find, and Record Sales Returns & Allowances
Business, Free, How-to Tips

How to Define, Find, and Record Sales Returns & Allowances

Your income statement might be the most relevant document to consider when gauging the health of your business, the efficacy of the sales strategies you're employing, and the state of your company's future. That's why it's vital to understand the items that come up on one, what they mean, and how to find and record them. (more…)
The Proven Process for Developing a Go-to-Market Strategy
Business, Entrepreneur, Free, Grow, Guide, How-to Tips, Marketing, Resources, Social Media, Startup

The Proven Process for Developing a Go-to-Market Strategy

When you're unveiling a new product, the last thing you want is to waste time and resources bringing a product to market where or when it’s unnecessary. To avoid this, it’s important to craft a carefully thought out plan. Because without planning, it’s impossible to know if you’re chasing the wrong audience, you’re too early or too late to the market, or the market is already too saturated with similar solutions. But, before we go any further, what is a go-to-market strategy? What Is a Go-to-Market (GTM) Strategy? A go-to-market (GTM) strategy is the way in which a company brings a product to market. It generally includes a business plan outlining the target audience, marketing plan, and sales strategy. Each product and market are different, therefore each GTM strategy should be thorough...